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// Fintech · Mobile · AI

Simplify Expenses

Personal and team finance management, designed to be handled from your phone in seconds.

Product DesignMobile UXFrontendAI
Category
Fintech · Mobile · AI
Year
2026
Disciplines
Product Design · Mobile UX
iOS · Android · Live
Simplify Expenses home screen with the total balance, active subscriptions and recent expenses.
Simplify Expenses · balance and recent expenses

// Overview

Logging an expense should take seconds, not minutes.

Simplify Expenses is a personal and team finance app: it logs and categorizes expenses, scans receipts with AI, keeps recurring subscriptions in check and lets you share workspaces with other people.

// The problem

People abandon expense apps out of boredom.

Manual entry is tedious, subscriptions pile up unchecked and teams have no shared view of where the money goes.

Manualentry
Entry friction
Typing the amount, category and merchant by hand is enough to make people stop.
?recurring
Invisible subscriptions
Recurring payments get charged without anyone reviewing them.
0shared view
Teams flying blind
Without a shared space, everyone keeps their own tally.

// Solution

Let the app do the boring work.

The core product decision was to shift the effort from the user to the machine: a photo replaces the form, and information comes back to the user as insight, not as a table.

AI receipt scanner
One photo extracts the merchant, amount, date and a suggested category.
Subscriptions under control
A clear view of every recurring payment and its monthly impact.
Team workspaces
Multiple people working on the same shared expense space.
Automatic insights
The app points out patterns instead of making the user hunt for them.

// AI Receipt Scanner

From photo to logged expense.

The product's most important flow: the user snaps a photo of the receipt and the app does the rest. The only human step is confirming.

  • Capture from the phone's camera
  • OCR + AI field extraction
  • Automatically suggested category
  • One-tap confirmation
  • Manual correction always available
Simplify Expenses Smart Scan mode capturing a receipt with the phone's camera.

// Expense tracking

Log and categorize without thinking about it.

Custom categories, quick entry and a clear view of your history.

01
Quick entry
Manual entry trimmed down to the bare essentials.
02
Categorization
Suggested categories that users can customize.
03
Readable history
Lists by date, category and merchant, with amounts always visible.
Simplify Expenses categories screen with the accumulated spend for each category.

// Subscriptions

See everything recurring on one screen.

Subscriptions stop being surprise charges and become a list you can review.

—
Detection and tracking
Recurring payments are grouped as active subscriptions.
—
Monthly impact
Users see how much the recurring total weighs on their month.
—
Reminders
A heads-up before the next charge.
Simplify Expenses subscription manager with active recurring charges and their monthly cost.

// Team Workspaces

A shared space, without losing the personal.

Workspaces let a team or household track shared expenses while keeping each person's individual finances separate.

  • Shared spaces per team or household
  • Personal and shared expenses kept separate
  • A common view of where the money goes
  • Multiple people logging in the same space
Simplify Expenses workspaces: shared spaces that separate team expenses from personal ones.

// Smart Insights

Information you understand at a glance.

The visual hierarchy puts the number that matters —the balance— front and center and keeps the details in the background.

—
Balance first
The key figure dominates the screen, with no visual competition.
—
Patterns flagged
The app highlights changes and categories that are growing.
—
Details on demand
The breakdown is available, but never gets in the way.

// Mobile experience

Designed for one hand and one thumb.

The product lives on the phone: actions within thumb reach, generous tap targets and screens that do one thing well.

Simplify Expenses home with the total balance as the key figure.
Adding an expense in Simplify Expenses with amount, category and merchant.
AI review in Simplify Expenses: the fields extracted from the receipt, ready to confirm.
List of active subscriptions in Simplify Expenses.

// Process

Designing against abandonment.

Every decision was measured against a single question: does this make logging an expense faster? If not, it didn't make the cut.

01
Discovery
Why people quit
The problem wasn't missing features, it was the friction of manual entry.
  • Analysis of the drop-off point
  • Identification of the critical flow
  • Scope definition for v1
02
Design
Mobile UX/UI
Single-task screens, actions within thumb reach and the balance always first.
  • Photo → logged expense flow
  • Visual hierarchy centered on the balance
  • Mobile components and tap targets
03
Development
Frontend & AI
Built in React Native with the receipt scanner as the centerpiece.
  • iOS and Android app
  • OCR + AI field extraction
  • Workspace sync
04
Product
In the stores
Published on both stores, with ongoing improvements to scanner accuracy.
  • Launch on the App Store and Play Store
  • Iteration on OCR accuracy
  • Automatic insights as the next layer

// Our work

What IDEASCOL built on this project.

Product, mobile design and implementation of the app on both platforms.

Product / UX
  • Defined the core flow: photo → logged expense
  • App information architecture
  • Personal and shared workspace model
  • Feature prioritization for the first version
UI Design · Mobile
  • iOS and Android screen design
  • Visual hierarchy centered on the balance
  • Mobile components and tap targets
  • Empty, loading and confirmation states
Frontend
  • App implementation in React Native
  • Receipt scanner integration (OCR + AI)
  • Expense, subscription and insight views
  • Workspace sync

// Stack

What it's built with.

React NativeiOS · AndroidOCR + AIReceipt scannerAnalytics

// Results

What shipped.

2
platforms: iOS and Android
AI
receipt scanner
Teams
shared workspaces
Live
in production
  • A photo of the receipt replaces the manual form.

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